From microfinance
publisher to global
fintech SEO agency
MicroFinance Post began as a niche publication. That gave us something most agencies lack: real fluency in how financial products, compliance, and buyers actually work.
Publisher Roots
Since 2020
50+
fintechs served
Our Mission
To be the SEO and digital marketing partner fintechs trust to grow — pairing category-specific expertise with rigorous, measurable execution.
The founder
SEO specialist with
fintech roots
MicroFinance Post is led by an SEO specialist who spent years building and ranking content in microfinance and fintech. That work spanned technical SEO for complex financial sites, expert content that satisfies Google's E-E-A-T standards, and marketing automation that scales growth efficiently.
What started as publishing evolved into a discipline: understanding exactly how fintechs, banks, lending platforms, and payment companies can win organic search in a category where trust is everything.
E-E-A-T
Content that satisfies Google's trust standards for financial topics.
Technical SEO
Architecture that lets Google crawl and trust complex financial sites.
Marketing automation
Systems that turn organic traffic into measurable pipeline.
What we stand for
Principles that guide
every engagement
These aren't just words on a page. They shape every audit, strategy, and piece of content we deliver.
Fintech-first
Every strategy, audit, and piece of content is built for financial products, compliance, and buyer behavior.
SEO + automation
We pair search expertise with automation and clean analytics so growth is efficient and repeatable.
Global reach, local base
Serving financial companies worldwide from our home in Westlands, Nairobi.
Outcome-driven
We optimize for pipeline and revenue — not vanity metrics that look good but don't pay the bills.
Our journey
From publisher to agency
A timeline of how we got here — and where we're headed.
Published
Launched as a niche microfinance publication covering lending, banking, and financial inclusion.
Published
Launched as a niche microfinance publication covering lending, banking, and financial inclusion.
Scaled
Grew to become a trusted source for microfinance and fintech content with strong organic rankings.
Scaled
Grew to become a trusted source for microfinance and fintech content with strong organic rankings.
Pivoted
Evolved from publisher to agency — offering the same SEO and content expertise to fintech clients.
Pivoted
Evolved from publisher to agency — offering the same SEO and content expertise to fintech clients.
Global
Expanded to serve fintechs, banks, and payment companies across multiple continents.
Global
Expanded to serve fintechs, banks, and payment companies across multiple continents.
Delivering
Building measurable organic growth for fintechs through technical SEO, expert content, and GEO.
Delivering
Building measurable organic growth for fintechs through technical SEO, expert content, and GEO.
0
Fintechs served
0
Specialist services
0
Avg. organic growth
0
Finance niche focus
Let's grow your fintech
through search
Get a free SEO audit and a tailored plan built for financial companies.